All posts tagged: Naughty or Nice List

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Liberty Counsel’s ‘Naughty’ or ‘Nice’ list

We are all readying ourselves for the hectic Christmas season. One of things we do is buy gifts for family and friends — a tradition handed down through the centuries from the gifts of gold, frankincense, and myrrh the magi gave Jesus shortly after the Lord’s birth (Matthew 2:11-12). Christmas is retailers biggest sales quarter with many selling as much merchandise in this period as they did the rest of the year. Just before Christmas, US-based Liberty Counsel publishes its ‘Naughty or Nice List”, that they have put out annually since 2002. The list is in response to the politically-correct climate that in recent years has tried to pressure companies and governments to remove any religious references in their Christmas messaging. Though Christmas Day is undoubtedly not Jesus’ true birthday, nevertheless the fact December 25 rose to prominence as a Christian religious holiday is undisputed. To determine a company’s response to Christmas, Liberty analyses how many times they use the word ‘Christmas’ on their advertising, merchandise descriptions and website compared to the politically-correct term ‘holiday.’  …